Director of Sales and Business Development

Our Client

It is often said that what matters most is invisible. At Biron, we believe that the invisible holds the secrets to health and the keys to innovation. That is why we are committed to providing personalized, useful, and accessible medical intelligence, empowering everyone to take control of their health. People are at the heart of everything we do—this is just as true for the talent within our organization.

If making a positive impact and helping build a healthier society is as important to you as it is to us, and if you are looking to grow within a dynamic company full of exciting challenges, we invite you to join us!

Job Description

Reporting directly to the President, the Director of Sales and Business Development will lead the overall sales strategy for the BSS (Sleep Care) and BST (Workplace Health) business units. The role is responsible for achieving overarching objectives related to sales force development and effectiveness, increasing service sales volume, and driving demand generation. The primary objective and core purpose of this role is to generate new revenue streams through growth and business development, while maintaining and expanding existing client relationships. The incumbent plays a key decision-making role in achieving the objectives set for their sector by the President and the Business Unit Executive Vice Presidents. They develop, provide recommendations, and contribute to the strategic development of business lines in collaboration with the EVP leaders. They are accountable for establishing and managing the allocated budget and delivering results in a dynamic and evolving environment.

Key Responsibilities

• Act as a partner in developing operational business plans, collaborate on strategic planning with BSS and BST operations directors, and ensure objectives are met;
• Develop and execute quarterly sales plans and implement business development strategies, ensuring proper follow-up;
• Demonstrate strong ability to develop and present business plans in executive and operations committee meetings;
• Oversee the sales team using a consistent approach aligned with the BLM and IMX sales and business development leadership, including account managers, inside sales representatives, and other related roles;
• Act as a coach to the team by planning and implementing pre- and post-client meeting strategies;
• Motivate, mobilize, support, and guide the team under their responsibility;
• Contribute to the development and training of sales team members to build a high-performing team;
• Lead team efforts to deliver a high-quality client experience aligned with BGS brand strategies, procedures, and standards;
• Actively support and redirect the team as needed based on results in customer service, business development, and sales;
• Work closely with the marketing team to ensure impactful go-to-market content deployment;
• Participate, when needed, in meetings with referring physicians and/or prospective corporate clients;
• Build profitable partnerships with existing partners and develop new ones through business development opportunities;
• Conduct prospecting activities, leverage networks, and drive business development initiatives;
• Develop and maintain strategic business relationships;
• Contribute to proposal development and negotiate agreements with clients;
• Be accountable for activity metrics, tracking, and weekly reporting through dashboards;
• Develop and maintain communication networks and competitive intelligence;
• Participate in the development and management of the sales budget and be accountable for its performance;
• Be open and motivated to participate on boards or in other forms of involvement within healthcare-related organizations (e.g., hospital foundations, SEPSUM, Chamber of Commerce) to represent the company.

Required Education

• Bachelor’s degree in Business Administration or equivalent;
• MBA (an asset).

Professional Experience

• 15 years of experience in sales, including at least 5 years in a Director or team leader role;
• Experience in multiservice sales at a national or international level (an asset);
• Experience in regulated environments (ISO, Accreditation Canada, etc.) (an asset);
• Experience in channel sales;
• Bilingual (spoken and written);
• Experience working within complex, interdisciplinary, and cross-functional teams;
• Strong knowledge of Microsoft Office tools;
• High level of agility and an innovative mindset;
• Ability to thrive in a changing and ambiguous environment;
• Strong problem-solving, analytical, and prioritization skills;
• Collaborative, inclusive, and inspiring leadership style;
• Excellent interpersonal and collaboration skills;
• Ability to act as a change agent at all times.

What We Offer

• Quality of life, a stimulating environment, and a rapidly growing organization;
• A comprehensive benefits package;
• A culture focused on innovation and excellence;
• Career advancement opportunities including ongoing training;
• The opportunity to impact the lives of thousands of people;
• A sports activity reimbursement program;
• Access to state-of-the-art equipment.

Important Information

This position may be hybrid;
Head office is located in Brossard;
This is a permanent, full-time position (37.5 hours/week).